Voda Vrnjci & Mammut

Outdoor citylight advertising designs for two clients: Voda Vrnjci mineral water and Mammut Craft Beer. The Voda Vrnjci execution uses dynamic underwater compositing - a product shot suspended in a burst of water, with the addition of a representative brand sign and gold coin - communicating the brand’s natural mineral richness and premium quality. The Mammut creatives take a cinematic approach, placing beer bottles in prehistoric ice landscapes alongside the brand’s mammoth mascot, building a powerful visual metaphor around strength, coldness, and craft.